How to Launch Your Own Ice Pop Brand in 5 Cool Steps
- Krishi Mutha
- 2 days ago
- 3 min read
Ever dreamed of having your own ice pop or chuski brand? With summers getting hotter and nostalgia running strong, India’s ice pop market is melting with opportunity. From school kids to grown-ups craving that perfect icy flavor, everyone loves a quick, chilled refreshment.
The good news? Starting your own ice pop business is easier than you think. In this guide, we’ll take you through 5 cool, practical steps to launch your brand from choosing flavors to getting the right machines and packaging solutions that make your product stand out.
1. The Growing Ice Pop Market
India’s demand for ice pops increases every summer, especially in tier 2 and tier 3 cities. From school canteens to beach stalls, consumers are choosing flavorful, hygienic ice candies over unpacked alternatives. This growing trend has opened doors for entrepreneurs, vendors, and small manufacturers looking for low-investment business ideas with fast returns.
2. Choose the Right Flavors and Ingredients
Your flavors define your brand. Start with the crowd favorites - Mango, Cola, Orange, Kala Khatta, Lemon, and Strawberry then experiment with regional twists like Imli, Rose Water, or Masala Soda. Always use food-safe ingredients and filtered water to meet hygiene standards.
Tip: Seasonal limited-edition flavors (like Watermelon or Kesar Pista) create excitement and repeat customers.
3. Get the Right Machinery for Production
Once your recipes are ready, it’s time to bring them to life. Avant Garde Industries offers two reliable machines tailored for different production scales:
Chuski Filling Machine (Semi-Automatic)
Perfect for beginners or small-scale units, this semi-automatic machine allows manual pouch placement and controlled liquid filling into pre-formed plastic tubes or sleeves.
Ideal for:
Street vendors, kiosks, and local ice candy brands
Fills flavors like: Mango, Kala Khatta, Cola, Lemon, Strawberry, Litchi, and more
Benefits:
Compact and affordable
Easy to clean and maintain
Perfect for limited production runs
Ice Candy Making & Packing Machine (Automatic)
Built for bulk manufacturing, this machine automates the process from filling to sealing.
Key Advantages:
Fast and hygienic production of ice pops and chuskis
Handles multiple flavors in one setup
Made with food-grade stainless steel for safety
Energy-efficient design reduces costs
Custom pouch sizes supported for retail or wholesale
Add a Professional Touch with TIJ Printers. Every packaged ice pop needs clear printing for MRP, batch code, and expiry date. A TIJ Printer makes it easy to mark every pouch with sharp, permanent prints ensuring your product looks branded, compliant, and retail-ready.
4. Smart Packaging & Branding Tips
Your packaging can make or break your sales. Use colorful, attractive sleeves with your logo, ingredients, and flavor clearly printed. Showcase your ice pops in transparent freezers to attract attention at first glance.
Tip: Launch your brand on Instagram or WhatsApp Business short videos of filling and freezing processes work great for customer trust and engagement.
5. Profit Potential
An investment in an ice pop machine can start as low as ₹1–2 lakhs, depending on your production capacity. With minimal raw material costs and strong seasonal demand, profit margins can go up to 40–50% during peak months.
Starting your own ice pop brand isn’t just about freezing flavors it’s about creating a refreshing identity that people remember every summer. Whether you’re planning a small neighborhood setup or a large-scale production, the right equipment makes all the difference.
With Avant Garde’s Ice Pop Machines and TIJ Printers, you can turn your idea into a smart, scalable, and profitable business one that’s hygienic, efficient, and truly yours.
So what are you waiting for? Get your flavors ready, set up your machine, and let your ice pop brand become the next big thing in cool treats.
Call: +91 7088558870 or email us at clientcare@avantgarde.co.in
